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Joe Breitfeller

SWISS Launches ‘Best of SWISS Taste of Switzerland’ and New Long Haul Business Class Concept

Starting this September, SWISS Business and First Class guests will enjoy a selection of the best top chefs’ creations from the past few years under the airline’s famed ‘SWISS Taste of Switzerland program on long-haul flights from Switzerland.


Beetroot tabbouleh with green pea guacamole and nut crumble - Courtesy SWISS

On Wednesday (September 1st, 2021), Swiss International Air Lines (SWISS) announced the launch of the ‘Best of SWISS Taste of Switzerland’ and the introduction of a new service concept for long-haul Business Class guests. Starting this September, SWISS Business and First Class customers traveling on long-haul flights from Switzerland will enjoy a selection of the best top chefs’ creations from the past few years under the airline’s popular ‘SWISS Taste of Switzerland’ culinary program. Additionally, SWISS is launching a new Business Class service concept for all long-haul flights, which brings greater individuality to the air travel experience.


For the next six months, SWISS Business and First Class guests will enjoy selections from the best of ‘SWISS Taste of Switzerland.’ Launched in 2002, the award-winning culinary program has featured 70 guest chefs drawn from all of Switzerland’s cantons. Currently, dishes are featured by chefs including Silvia Manser, Silvio Germann, Jean-Marc Soldati, Mike Wehrle, Thomas Amstutz, Hans-Jörg and Ana Zingg, Franck Reynaud, Christian Kuckler, Lorenzo Albrici and Rolf Hitl.


Guests traveling in SWISS First can look forward to two dishes created by Mike Wehrle of Bürgenstock Hotels and Resorts. A starter of marinated lobster with pecorino cheese and cauliflower panna cotta will be followed by veal tenderloin with black truffle sauce. Guests can also select a main course of sautéed cod with seafood nage and potato and fennel brandade created by Silvio Germann of IGNIV by Andreas Caminada in Bad Ragaz. The SWISS First menu is rounded off by two desserts including a blueberry slice with chocolate crumble and Appenzeller beer ice cream by Silvia Manser of Restaurant Truube in Gais.

First Class guest will also be treated with a selection of specialty Swiss cheeses including an Aletsch Grand Cru from Canton Valais and a Swiss style 10, an homage to Britain’s Stilton cheese. Additionally, a selection of Swiss wines includes a Chasselas Clos du Boux 2020 Grand Cru Epesses from Luc Massy of Canton Vaud and a Ligornetto 1018 DOC Ticino red from Luigi Zanini of Canton Ticino.

SWISS Business travelers can look forward to a choice of starters including a vegetarian beetroot tabbouleh with green pea guacamole from Zurich’s Hiltl vegetarian restaurant, or a Balik salmon sashimi with avocado, cucumber and wasabi vinaigrette by Christian Kuchler of Taverne zum Schäfli in Wigoltingen. Main course choices include a ‘Meat Love’ meatloaf with morel sauce created by Anja and Hans-Jörg Zingg of the el paradiso Mountain Club in St. Moritz. For dessert, Business Class travelers will enjoy cheesecake with chocolate sponge and citrus fruits by Franck Reynaud of the Hostellerie du Pas de l’Ours in Crans-Montana.


Business Class guests will also be treated to a fine selection of Swiss cheeses such as a Passo dello Spluga from the Splügen Alpine Dairy and a Fette Berta by Ueli Moser from the Seeland region. The SWISS Business wine selection includes a Chȃteau de Chȃtagneréaz 2019 Chasselas from Canton Vaud and a Syrah Classique AOC 2019 from the Domaine Jean-René Germanier on Canton Valais.


As previously mentioned, SWISS is now offering Business Class travelers a new and more individualized service concept on all long-haul flights. In addition to the airline’s traditional ‘restaurant’ style multi-course meal service, guests can now take advantage of a new ‘casual dining’ option where they receive their starter, main course and dessert together at a time of their own choosing. Additionally, the carrier’s pre-landing service has been replaced by a new ‘SWISS Bistro’ concept. The new bistro menu invites guests to choose from a range of delicious hot items such as a Swiss prime burger with coleslaw salad, as well as cold items and snacks according to their individual tastes. The SWISS Bistro menu is available at any time after the main meal service until shortly before landing.



Source: Swiss International Air Lines

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