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Lufthansa Cargo Optimizes eBooking User Interface

Lufthansa Cargo has today announced the optimization of their digital services, delivering a faster, simpler and clearer customer experience.


Lufthansa Cargo optimizes digital services: online customer experience becomes faster, simpler and clearer - Courtesy Lufthansa Cargo
Lufthansa Cargo optimizes digital services: online customer experience becomes faster, simpler and clearer - Courtesy Lufthansa Cargo

On Tuesday (August 26, 2025), Lufthansa Cargo announced that they have elevated their digital offering, which is now more intuitive, clearer and requires fewer clicks.  With the optimized ‘eBooking’ user interface, including a shortened booking process for standard shipments, customers can now book their general cargo shipments in around half the time it previously took. Additionally, the new function for saving recent searches can even reduce the booking process to just 30 seconds.  Customers will also benefit from a clear overview of routing options and other practical functions, such as the display of relevant station information.  The integration of additional services, such as CO2 offsetting, is already being planned.


In Tuesday’s announcement, Lufthansa Cargo’s Head of Digital Sales, Marcel Kling, said,


“Our new booking process delivers exactly what our customers wanted: fewer clicks, a clear overview, shorter processes and faster communication.  It not only makes bookings easier, but also significantly more effective.  And we are not stopping there: we are continuing to invest in innovation and focus specifically on AI to accelerate processes, increase transparency and improve service.  This puts our customers at the center of everything we do – today and in the future.”


Lufthansa Cargo’s ‘eTracking’ shipment tracking service has also been revamped and is expected to be available from the end of August.  With a newly designed user interface, customers will be able to track their freight shipments even more clearly and easily.  Additionally, the option to receive proactive email notifications along the transport chain, and in the event of deviations from the original transport plan, will provide more transparency.  The enhanced digital experience was developed in close cooperation with Lufthansa Cargo’s customers.


 

Source: Lufthansa Cargo

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