LATAM Unveils New Onboard Safety Video Inspired by Latin America
LATAM has introduced a new onboard safety video which features a tour of iconic locations across Latin America, including San Pedro de Atacama (Chile), Cuzco (Peru), Cartagena de Indias (Colombia), the Galapagos (Ecuador) and Pipa (Brazil).
On Monday (February 7, 2022), LATAM announced the introduction of a new onboard safety video, which reinforces safety measures, while taking guests on a tour of Latin America’s most iconic locations. Some destinations featured in the video include San Pedro de Atacama (Chile), Cuzco (Peru), Cartagena de Indias (Colombia), the Galapagos (Ecuador) and Pipa (Brazil). The new video was first produced and recorded by a group outside of a conventional studio and features over 60 real-life LATAM team members from Chile, Brazil, Colombia, Ecuador and Peru.
In today’s announcement, LATAM Airlines Group’s Senior Manager of Onboard Experience and Lounges, Estela Espinoza, said,
“This new content enhances the essence and diversity of LATAM, a group of airlines that connects the world with Latin America and the warmth and friendliness of its people, with safety as an integral role of its daily operations.”
LATAM's New Onboard Safety Video Inspired by Latin America - Courtesy LATAM
During the making of the new onboard safety video, LATAM offset the CO2 emissions from flights and hotels in five destinations, resulting in a 100 percent carbon neutral production. This is just a small part of the company’s commitment to become a carbon neutral airline by 2050. The conceptualization and audiovisual material provided in the video was produced by the Graphene IPG agency, while the shots were directed by Nicolás Ureta from the Cinemágica production company.
LATAM Airlines Group is the leading airline group in Latin America, offering service to five domestic markets (Brazil, Chile, Colombia, Ecuador and Peru) as well as international service to Europe, the United States and the Caribbean. The Group operates a fleet of Boeing 767, 777 and 787s, as well as Airbus A319, A320, A320neo, A321 aircraft. The carrier also has a fleet of 11 freighters, which will be expanded to 21 freighters by 2023. LATAM Airlines Group’s shares are traded on the Santiago de Chile stock exchange and its ADRs are traded on the over-the-counter markets in the U.S.
Source: LATAM Airlines Group