Emirates’ guests traveling on long-haul flights in Premium Economy and Economy Class cabins will now enjoy new complimentary amenity kits designed in partnership with United for Wildlife, highlighting eight of the world's most endangered species.
On Wednesday (October 11, 2023), Emirates announced the launch of new amenity kits for Premium Economy and Economy Class guests traveling on long-haul flights. Designed in partnership with United for Wildlife, the kits highlight eight of the most endangered species in the world, including the green sea turtle, the African elephant, blue Macaw, gorilla, hammerhead shark, lion, pangolin, and the black rhino. According to United for Wildlife, 100 elephants are poached worldwide daily, meaning that they could be extinct by 2025. There are also only 27,431 rhinos left in the wild, compared to 500,000 at the beginning of the last century.
In Wednesday’s announcement, United for Wildlife’s Co-Chair, David Fein, said,
“The illegal wildlife trade is international organised crime that is driving many iconic species around the world towards extinction at an alarming rate. Airlines and other transport operators have a huge role to play in disrupting the traffickers’ supply chains. Emirates have consistently demonstrated leadership and commitment in tackling this global threat. We are delighted to see the new amenity kits from Emirates now onboard and hope that passengers find them informative and inspiring.”
Emirates has zero tolerance for the illegal trade of wildlife and wildlife products, and Emirates SkyCargo has implemented a complete ban on hunting trophies of elephants, rhinos and tigers. In June 2023, Emirates achieved IATA Environmental Assessment (IEnvA) Stage One and the IEnvA Illegal Wildlife Trade module certifications.
The new wildlife-themed amenity kit pouches are reusable and made from washable kraft paper with bespoke animal art printed in non-toxic soy-based ink. Contents of the kit include a selection of durable travel essentials made from materials that reduce the use of virgin plastic. The toothbrush is made from wheat straw and plastic, while the socks and eyeshades are made from recycled polyethylene terephthalate (rPET).
Source: Emirates
Editor's Note: This article was updated on Thursday, May 9, 2024 changing the number of rhinos remaining in the wild from 30,000 to 27,431, based on updated data from the World Animal Foundation.