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American Airlines Introduces Lavazza Coffee, Both Onboard and in Lounges

American Airlines has announced a new partnership with Lavazza coffee, a globally celebrated Italian brand, that will elevate the guest experience, both onboard and in lounges.


American Airlines Partners With Lavazza Coffee to Offer Guests an Elevated Travel Experience, Bot on the Ground and in the Air - Courtesy American Airlines
American Airlines Partners With Lavazza Coffee to Offer Guests an Elevated Travel Experience, Bot on the Ground and in the Air - Courtesy American Airlines

On Thursday (October 16, 2025), American Airlines announced a new partnership with Lavazza coffee, a globally celebrated Italian brand known for its premium blends.  Beginning in early 2026, American Airlines' guests will be able to enjoy Lavazza’s premium coffee blends across all cabins in flight and at American’s Flagship® and Admirals Club® lounges.  The new partnership highlights the carrier’s commitment to curated excellence throughout the travel journey.

 

In Thursday’s announcement, American Airlines’ Chief Customer Officer, Heather Garboden, said,


“At American, we’re focused on looking at every aspect of the customer experience, and a quality cup of coffee is an important part of that journey.  We’re proud to team up with this iconic brand to bring a rich, satisfying coffee experience to our customers — whether they're in the air or relaxing in our lounges.”


Also commenting on the new partnership, Lavazza Group’s President – Americas, Hossam Ashraf, said,


“Partnering with American Airlines allows us to bring the true Lavazza experience to travelers around the world.  At Lavazza, we believe in creating moments of pleasure and connection through coffee, and collaborating with a brand that shares our commitment to exceptional experiences helps strengthen our presence and footprint in the market.”


Founded in Turin in 1895, Lavazza is a family-owned Italian brand dedicated to crafting exceptional coffee experiences that reflect a legacy of expertise, passion and innovation. For the last 130 years, Lavazza has been at the forefront of coffee craftsmanship, blending time-honored Italian traditions with modern techniques to create premium coffees that are rich, balanced and universally admired.  Today, their premium blends are served in top restaurants and hotels worldwide, making it a natural fit for American's elevated hospitality offering.  Lavazza is active in all business sectors and has operations in 140 markets, with eight manufacturing plants in five countries and about 5,500 partners all over the world.


 

Source: American Airlines

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