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  • Joe Breitfeller

American Airlines Elevates Guest Experience for Summer 2023

This summer, American Airlines’ guests will enjoy an elevated onboard experience with new inflight meals and snacks, Wi-Fi connectivity updates, and new streaming entertainment options.

American Offers Elevated Onboard Guest Experience for Summer 2023 - Courtesy American Airlines

On Thursday (June 8, 2023), American Airlines announced a range of onboard enhancements that will elevate the guest experience for summer 2023. Some of the new offerings include a selection on new inflight meals and snacks, Wi-Fi connectivity updates and new streaming entertainment options. Customers flying on transcontinental American Flagship service will have a new premium entrée choice with American’s new plant-based Bulgogi Noodle Bowl. The dish in comprised of yakisoba noodles, stir fry vegetables, and plant-based beef, resulting in a nourishing and delicious new meal option.

In Thursday’s announcement, American Airlines’ Vice President of Customer Experience, Kim Cisek, said,

“Our customers are the inspiration behind everything we do, and American is committed to consistently deliver a world-class experience for them. We know customers want a convenient travel experience throughout their journey on American and to arrive at their destination satisfied and ready to explore — a focus we keep in mind when refreshing and creating new experiences for them to enjoy on the ground and in the skies.”

American's New 'Buy on Board' Fruit and Cheese Plate - Courtesy American Airlines

American’s guests flying in premium cabins from Chicago O’Hare (ORD) this summer can also enjoy dishes from Avil on the Park, a Chicago Greek restaurant, and 2023 Michelin honoree. From a Greek Beef Orzo Stew to a Kagiana Egg Scramble for breakfast, American worked closely with the restaurant to bring a new summer dining experience for customers traveling from Chicago to Athens, Barcelona, Dublin, London, Paris and Rome. American’s popular ‘Buy on Board’ program is also getting a summer refresh. This month, Main Cabin customers can select a Fruit and Cheese Plate, which includes cheese grapes and chocolate, or a Breakfast Bag, with a healthy and delicious combination of yogurt, granola and a fig bar. The new selections will be available for purchase on flights 1,300 miles or more departing between 9:46 and 21:00 and 05:00 and 09:45, respectively.

This summer, American’s customers will also enjoy high-speed Wi-Fi connectivity on more than any other airline, delivering exclusive and diverse content directly the guest’s personal device. By July, 100 percent of American’s Wi-Fi equipped regional and narrowbody aircraft will offer ‘T-Mobile In-Flight Connection on Us’, allowing eligible T-Mobile customers to enjoy complimentary connectivity and streaming during domestic flights. Thanks to increased bandwidth planned for their widebody fleet, customers traveling internationally will also be able to enjoy faster Wi-Fi speeds and more reliable service. With these enhancements, American becomes the only U.S. carrier offering 100 percent mainline aircraft with video streaming capability.

Additionally, movie buffs will enjoy new inflight options, such as the new AppleTV+ movie ‘Ghosted’ that guests can watch exclusively in flight, coming each month. As part of American’s partnership with AppleTV+, new subscribers can receive two free months to continue watching Apple Originals after landing.

American Airlines’ purpose is to “care for people on life’s journey.” Shares in the American Airlines Group, Inc., trade on NASDAQ under the ticker symbol AAL and the company’s stock is included in the S&P 500.

Source: American Airlines

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