Brussels Airlines has announced the launch of new strategic partnership with Beobank and Mastercard for the launch of a new co-branded credit card in 2025.
On Thursday (September 19, 2024), Brussels Airlines announced the launch of a new partnership with Beobank and Mastercard. Under the partnership, Brussels Airlines will launch a new co-branded credit card with loyalty program in the second quarter of 2025. The new credit card will offer customers an extensive range of home or travel related benefits, including attractive miles earn rates, on top of the standard credit card benefits.
In Thursday’s announcement, Brussels Airlines’ CEO, Dorothea von Boxberg, said,
“We are looking forward to working with Beobank and Mastercard to offer our customers even better and more innovative services through a new cobranded card loyalty program. We are convinced that the combined strengths of our companies will bring great value to our guests and awake their interest in the proposed solution.”
Also commenting on the new credit card partnership, Beobank’s CEO, Guy Schellinck, said,
“As a rapidly growing Belgian retail bank that is also a market leader in the issuance of credit cards, we are constantly looking for new opportunities as to meet our customers’ wishes better. We are therefore delighted to partner with Brussels Airlines, the leading Belgian brand of the aviation industry, and Miles & More. We already work for several successful years with Mastercard who has also built up strong expertise in cobranded airline programs, so it was an obvious step for us to join forces in this new project.”
Mastercard’s Country Manager – Belgium and Luxembourg, Henri Dewaerheijd, added,
“Mastercard is thrilled to join forces with Brussels Airlines, Miles & More and our trusted partner Beobank to launch a card tailored to the needs of Belgian travelers. The aim is to introduce a card that seamlessly integrates into everyday life, offering both local and international utility through Mastercard’s extensive global acceptance network. Cardholders will enjoy not only secure and convenient payment options but also exclusive Priceless experiences and a broad range of travel and lifestyle benefits, whether at home or abroad.”
Brussels Airlines is the national carrier of Belgium and a member of the Lufthansa Group. The carrier is the Africa expert within the Group, and connects the European capital to over 85 destinations including 18 in Sub-Saharan Africa. Brussels Airlines operates a fleet of 43 aircraft including 34 Airbus A320 Family and 10 A330-300s. The airline has 3,200 team members and supports over 40,000 direct and indirect jobs. Brussels Airlines offers competitive fares and the highest levels of service quality, including bespoke onboard meals curated by yearly changing ‘Belgian Star Chefs.’ Founded in 2002, Brussels Airlines is a member of the Star Alliance and is 100 percent owned by Deutsche Lufthansa AG.
Source: Brussels Airlines
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