Emirates has today announced plans for their presence at the Arabian Travel Market (ATM) 2024, which opens on Monday, May 6th. The carrier’s sprawling 975 square-meter stand will showcase onboard products and sustainability, and will include an official store.
On Friday (May 3, 2024), Emirates announced plans for their presence at this year’s Arabian Travel Market (ATM) which starts on Monday, May 6, 2024. The carrier’s sprawling 975 square-meter stand will showcase their popular Premium Economy seat, which offers legroom of up to 40 inches and a generous recline. Emirates will also feature their Boeing 777-300ER ‘game changer’ First Class fully enclosed private suite, the Boeing 777 Business Class seat, the newest A380 onboard lounge, as well as other iconic products such as the First Class Shower Spa, and generously pitched Economy Class seats.
Emirates ATM 2024 stand will also feature the Emirates Official Store, where visitors can purchase aircraft models and other limited edition merchandise. The store will also showcase items inspired by the airline’s new sports partnerships, including dual-branded Wimbledon Championship 2024 Emirates towels, caps and clothing, as well as Emirates sailing merchandise and more. Additionally, a selection of local products, created in collaboration with UAE companies will be available featuring the Emirates ghaf motif, including home fragrance and accessories, cactus leather goods, premium leather bags, and other items.
Emirates will also dedicate a part of their stand to highlight a range of sustainability issues across the enterprise. This includes sustainable onboard products, responsibly-sourced amenity kits, loungewear and children’s toys, as well as specially designed ‘Air-crafted by Emirates’ luggage, bags and accessories made from upcycled materials from retrofitted Airbus A380s. Additionally, the stand will feature interactive screens highlighting key sustainability activities, such as reducing emissions, consuming responsibly, and protecting biodiversity and habitats.
The Emirates display will also include meeting spaces, which can accommodate up to 130 visitors and industry partners at a time. During ATM 2024, the airline plans to make deals and to deepen cooperation with a number of tourism boards, airlines, and other critical industry partners. The Emirates stand is located in the Sheikh Saeed Hall at the Arabian Travel Market 2024.
Source: Emirates
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