American Airlines launched New Distribution Capability (NDC) with a Global Distribution System (GDS), beginning with European points of sale through the Amadeus Travel Platform earlier this year. Full North American NDC integration will be completed in early 2022.
On Monday (December 6, 2021), American Airlines announced the rollout of full integration of New Distribution Capability (NDC) for North American points of sale by early 2022. Earlier this year, American became the first U.S. airline to launch NDC integration with a Global Distribution System (GDS), beginning with European points of sale through the Amadeus Travel Platform. Since launching NDC integration, thousands of travel advisors and corporations have benefitted from a seamless shopping, booking and travel management experience. Soon, more travel advisors and companies will have access through the Amadeus Travel Platform to American’s flights and ancillaries, as well as current and future elevated offers such as Main Plus, Corporate Experience, and Main Select, available only through aa.com or NDC.
In Monday’s announcement, American Airlines’ Managing Director of Digital and Distribution, Neil Geurin, said,
“We’re proud to be the first major U.S. airline to integrate with a GDS and look forward to completing full integration with Amadeus for the North American market early next year. This market launch will be a significant milestone for our industry and creates opportunities for more personalized offers and a more intuitive booking experience. We enjoy a longstanding partnership with Amadeus and will continue to work with their travel seller network to modernize the booking experience for years to come.”
Also commenting on the integrated distribution rollout, Amadeus’ Executive Vice President – Air Distribution, Javier Laforgue, said,
“We’re pleased to be the first travel technology provider to fully integrate NDC with American Airlines, and look forward to bringing American’s elevated content offerings to our travel partners and directly to corporate travelers who book through Cytric. Our teams have worked hard to bring the travel community an enhanced retailing experience, and we’ll continue to build on our partnership to innovate in distribution.”
American Airlines’ purpose is to “care for people on life’s journey.” Shares in the American Airlines Group, Inc., trade on NASDAQ under the ticker symbol AAL and the company’s stock is included in the S&P 500.
Source: American Airlines
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